REEF HURY / SELECTED WORK

Design in motion.

Campaigns, motion & AI filmmaking.
Different brands. A world of ideas.

01

Delek Joe

Food & retail campaigns

7 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

Joe's sweets — launch — Delek Joe — Joe's sweets — launch
Static

Fresh pastries — launch — Delek Joe — Fresh pastries — launch
Static

Spicy series — sandwich stack — Delek Joe — Spicy series — sandwich stack
Static

Spicy series — take it to go — Delek Joe — Spicy series — take it to go
Static

Toasted sandwiches — salami — Delek Joe — Toasted sandwiches — salami
Static

Toasted sandwiches — shakshuka — Delek Joe — Toasted sandwiches — shakshuka
Static

6 of 7 pieces

02

Ariel University

Higher education campaigns

8 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

Sports science — in motion — Ariel University — Sports science — in motion
Static

Mechanical engineering — build the future — Ariel University — Mechanical engineering — build the future
Static

Pre-academic program — your next move — Ariel University — Pre-academic program — your next move
Static

Computer science — the path ahead — Ariel University — Computer science — the path ahead
Static

Computer science — a new perspective — Ariel University — Computer science — a new perspective
Static

Clinical psychology — a closer look — Ariel University — Clinical psychology — a closer look
Static

6 of 8 pieces

03

Marauder Tech

Gaming & motion

8 static / 5 films

Click to explore

Turn spare moments into epic battles — Marauder Tech — Turn spare moments into epic battles
Static

Join the battle — Marauder Tech — Join the battle
Film

Small moments, big wins — Marauder Tech — Small moments, big wins
Static

Seize victory — Marauder Tech — Seize victory
Static

First to play — Marauder Tech — First to play
Film

Outthink your opponent — Marauder Tech — Outthink your opponent
Static

6 of 13 pieces

04

B144

Digital advertising campaigns

8 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

Hanukkah — an appetite for exposure — B144 — Hanukkah — an appetite for exposure
Static

A sweeter business offer — B144 — A sweeter business offer
Static

Beauty — make your business seen — B144 — Beauty — make your business seen
Static

Summer — take your business online — B144 — Summer — take your business online
Static

Google advertising — the full stack — B144 — Google advertising — the full stack
Static

Google advertising — catch the opportunity — B144 — Google advertising — catch the opportunity
Static

6 of 8 pieces

05

Bank Discount

Banking & lifestyle campaigns

10 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

New accounts — three benefits — Bank Discount — New accounts — three benefits
Static

New accounts — a gift trio — Bank Discount — New accounts — a gift trio
Static

Business benefits — the complete package — Bank Discount — Business benefits — the complete package
Static

Business benefits — ready to move — Bank Discount — Business benefits — ready to move
Static

Green Wallet — a window to the game — Bank Discount — Green Wallet — a window to the game
Static

Green Wallet — summer seats — Bank Discount — Green Wallet — summer seats
Static

6 of 10 pieces

06

Truecaller

Campaign design

12 static / 4 films

Click to explore

Light up the mystery — Truecaller — Light up the mystery
Static

AI Assistant — Truecaller — AI Assistant
Film

No need for magic — Truecaller — No need for magic
Static

Protect your net — Truecaller — Protect your net
Static

Not anymore — Truecaller — Not anymore
Film

Spam who? — Truecaller — Spam who?
Static

6 of 16 pieces

07

Global SIM

Tuki eSIM / character-led campaigns

7 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

Tuki — holiday mode — Global SIM — Tuki — holiday mode
Static

Tuki — love at first connection — Global SIM — Tuki — love at first connection
Static

Tuki — keep it cool — Global SIM — Tuki — keep it cool
Static

Tuki — ready for departure — Global SIM — Tuki — ready for departure
Static

Tuki — a fresh start — Global SIM — Tuki — a fresh start
Static

Tuki — keep your holiday connected — Global SIM — Tuki — keep your holiday connected
Static

6 of 7 pieces

08

Cafe Joe

Coffee & product campaigns

5 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

PURE — a richer coffee ritual — Cafe Joe — PURE — a richer coffee ritual
Static

Cold coffee — summer by the pool — Cafe Joe — Cold coffee — summer by the pool
Static

DELUXE — your invitation to coffee — Cafe Joe — DELUXE — your invitation to coffee
Static

Capsules — find your favorite blend — Cafe Joe — Capsules — find your favorite blend
Static

New year — more good coffee — Cafe Joe — New year — more good coffee
Static

5 pieces

09

UnityWallet

Digital campaigns

9 static / 4 films

Click to explore

Your portal to the Web3 universe — UnityWallet — Your portal to the Web3 universe
Static

Boutique banking in Web3 — UnityWallet — Boutique banking in Web3
Film

Simple, secure & built for everyone — UnityWallet — Simple, secure & built for everyone
Static

Simplicity & convenience — UnityWallet — Simplicity & convenience
Film

Crypto simplified — UnityWallet — Crypto simplified
Static

All of Web3. One wallet. — UnityWallet — All of Web3. One wallet.
Static

6 of 13 pieces

10

Yunigo

AI filmmaking

1 film

AI FILMMAKING / VISUAL STORYTELLINGClick to explore

Violet Awakening — Yunigo — Violet Awakening
Film

1 piece

11

Mastermind

Campaign design

4 static

CAMPAIGN DESIGN / SOCIAL & DISPLAYClick to explore

Winning? It starts here — Mastermind — Winning? It starts here
Static

The brain training of tomorrow — Mastermind — The brain training of tomorrow
Static

Student success starts here — Mastermind — Student success starts here
Static

Being good isn’t enough — Mastermind — Being good isn’t enough
Static

4 pieces

BEHIND THE WORK

A curious mind.
A visual one.

I’m Reef Hury, a designer working across campaigns, motion and AI filmmaking. I bring a different visual language to every brand — from game worlds to everyday products.

Campaign designMotionAI filmmaking